About

Our Story
Groundsilk was born from a simple belief: beauty should feel lived-in, intelligent, and lasting. We make hair and jewellery for women who move with quiet authority, pieces that belong to your every day, not just your best days.
How it started
I worked across beauty, culture, and community for years and kept running into the same problem: products that photographed well but didn’t live well. I wanted pieces that could hold their shape in real life: on set, on stage, in a meeting, at dinner. Groundsilk is my answer: a studio practice where craft, fit, and longevity come first.
— Mikai McDermott, Founder
What we make
- Hair: Hand-finished, made-to-order wigs and wefts, constructed for realism and repeat wear. Each unit is machine-stitched by hand to your order using three bundles with either a 6×6 HD Lace Closure or 13×6 HD Lace Frontal. Natural dark brown, silky straight—ready for your stylist to customise.
- Jewellery: 925 sterling silver with a grounded, sensual minimalism. Designed to layer, engineered to last, and finished to feel like second skin.
A new hair language
We’re building a new hair language, one that treats hair like wardrobe. Considered foundations you return to: precise construction, believable density, clean hairlines, and lace you handle with care. No theatrics, just excellent materials and method.
Our approach
- Made to order, on purpose. Small-batch and made-to-order production means less waste and better control of quality.
- Fit first. Head measurements, cap fit, and density are the difference between “nice” and “yours.”
- Repair & longevity. We’d rather maintain what you own than sell you a replacement.
Community is the engine
Groundsilk sits within a wider cultural ecosystem of ambitious women: events, conversations, and peer learning that inform what we make. We listen first, design second. That’s why our pieces feel like they’ve always belonged to you.
Designed in London, worn anywhere
From our London studio to wherever you are, we ship with tracked DHL delivery and clear timelines. Your time matters; your trust matters more.
Promise
- Quality you can feel. From knots to clasp, details are the product.
- Transparency. We’ll tell you what’s possible, what isn’t, and how to make it last.
- Care, always. Guidance before purchase, support after. Beauty is a relationship, not a transaction.
If you’re looking for pieces that work as hard as you do, welcome. This is Groundsilk: considered hair, enduring silver, and the calm confidence of things made well.